Musings From A Bookmammal

Waiting On Wednesday–From Scratch: Inside the Food Network

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Waiting On Wednesday is a weekly meme that spotlights upcoming book releases.

Here’s one of the books that I’m anxiously waiting on:

from scratch

I love to read,  I love to cook, and I’ve been watching the Food Network for years– so I’m eagerly awaiting From Scratch: Inside The Food Network–the release date is October 1, 2014.

Here’s the synopsis from Amazon.com:

Big personalities, high drama—the extraordinary behind-the-scenes story of the Food Network, now about to celebrate its twentieth anniversary: the business, media, and cultural juggernaut that changed the way America thinks about food.

In October 1993, a tiny start-up called the Food Network debuted to little notice. Twenty years later, it is in 100 million homes, approaches a billion dollars a year in revenue, and features a galaxy of stars whose faces and names are as familiar to us as our own family’s.

Based upon extensive inside access, documents, and interviews with hundreds of executives, stars, and employees all up and down the ladder, Allen Salkin’s book is an exhilarating roller-coaster ride from chaos to conquest (and sometimes back). As Salkin takes us inside the conference rooms, studios, homes, restaurants, and after-hours meetings, we see a salty Julia Child lording it over the early network performers; a fragile Emeril Lagasse staggering from the sudden public shock of cancellation; a very green Rachael Ray nearly burning down the set on her first day; a torn Tyler Florence accepting the Applebee’s job he knows he can’t refuse, but with a chill running down his spine; a determined Bobby Flay reinventing himself once again to survive.

Paula Deen, Tom Colicchio, Anthony Bourdain, Mario Batali, Jamie Oliver, Martha Stewart, Guy Fieri, Cat Cora: Salkin illuminates the people we thought we knew, and the ones we never knew about, in this irresistible story of the intersection between business, television, pop culture, food—and us.

Any fellow Food Network fans out there? Find a copy of this book next month and share what you think!

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Author: bookmammal

I love books, reading, writing, cooking, eating, reading while eating, and sharing thoughts about all of the above–plus a bit more! I usually post about topics relating to books and literacy during the week, and then participate in a variety of non-bookish memes on the weekend. Please feel free to join in! Some random things about me– –I have multiple bookshelves in every room of my home except the bathroom. They’re all filled to bursting. They help to make my house my home. –I have two cats who I love dearly, but who I definitely do NOT dress in human clothing. Ever. –I’ve never had a cavity. –I make a mean spaghetti sauce. –I’m a newcomer to yoga and I love it. –My day is not complete without a little chocolate.

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